Personalized Sales Videos – the best sales approach for the digital age Personalized sales videos are engaging, easy to make, compliant, secure, scalable, and offer a better ROI. BY BLUERUSH | PERSONALIZED VIDEO Sales Videos engage customers at any point in their...
If you haven’t been using video, it may be time to start. Video’s influence has grown exponentially in the past decade, quickly becoming the preferred medium of choice for consumers and marketers alike. In fact, 84% of people say that they’ve been convinced to buy a...
The insurance industry is not traditionally known for offering customization. For generations, customers had to choose from the options insurance companies provided, rather than what they wanted, or needed. More recently, with increased competition, the market is...
Heightened competition, increased consumer expectations and declining customer loyalty are hurdles that many insurers are facing today. More than ever, companies are turning to personalized customer experiences to differentiate themselves and compete in challenging...
Converting existing prospects into new customers is critical for the success of any business, but in recent years it has become increasingly more difficult and costly. Studies show customer acquisition costs (CAC) increasing — climbing by roughly 10% or more a year....
